A website is often a business’s first impression, and prices range from a few thousand rupees to many lakhs. Why? Because “a website” can mean a one-page landing page or a custom online store with payments and inventory.
This guide helps you understand what you are paying for and choose the right level for your business. All figures here are indicative market ranges, not a quote.
Typical price tiers
| Type of website | Best for | Indicative range |
|---|---|---|
| Landing page / one-pager | A campaign, event or a single offer | ₹10,000–40,000 |
| Business website (5–10 pages) | Companies, clinics, schools, agencies | ₹40,000–1.5 lakh |
| E-commerce store | Selling products online | ₹80,000–5 lakh+ |
| Custom web application | Dashboards, portals, SaaS | ₹3 lakh and above |
Quotes outside these ranges are not automatically wrong — but ask what is missing or included.
What changes the price
- Design: a template with your logo is cheaper than a design created for your brand.
- Number of pages and content: more pages mean more design, writing and testing.
- Features: booking forms, payments, user logins, multi-language, calculators and integrations all add effort.
- Technology: WordPress, Shopify or a custom framework such as Next.js have different cost and flexibility. See Next.js vs WordPress.
- SEO and speed: a fast, search-friendly build costs a little more at the start and pays back for years. Read about Core Web Vitals.
- Content: if you need photos, copywriting or translation, include them in the budget.
Recurring costs to plan for
- Domain name — renewed yearly.
- Hosting — free to a few thousand rupees a year for modern static hosting, more for heavy sites.
- Maintenance and updates — security patches, content changes and small improvements.
- Third-party tools — email, booking, payment gateway fees.
Template, CMS or custom?
- Template (Wix, Squarespace, ready-made themes): quickest and cheapest; limited flexibility and often slower pages.
- CMS such as WordPress: great for content-heavy sites and easy editing; needs updates and careful plugin choices.
- Custom (Next.js, React): best performance, security and design freedom; higher upfront cost and developer involvement for changes.
If you are unsure, start with the simplest option that supports your goal and plan to grow it. Browse our sample website designs — restaurants, clinics, real estate and more — to see what is possible.
How to avoid overpaying
- Write down your goal: calls, bookings, sales or credibility.
- List the pages and features you truly need.
- Ask each vendor what is included: design, content, SEO setup, speed, security, hosting, training and support.
- Confirm you own the website, content and code.
- Check recent work and talk to a past client if you can.
Next step
Tell us about your business and we will recommend the right approach and send a clear written quote. Get a free quote or learn about our website development service.



